Campaign Toolkit

You are here

THANK YOU for taking your time and energy to be your company’s Workplace Campaign Coordinator. You are providing a tremendous service to your company and your efforts will make a difference in improving lives and building a stronger community for all that call Madison County home. We at United Way are ready to assist you however you may need it.

Below are many resources that will help you to run a successful campaign in your workplace. If you have any questions or would like to discuss any of these tools in more detail feel free to call Kim Williams at 765-608-3064. I look forward to working together and making an impact in Madison County. 

United Way Videos:

  United Way Video (part of We are Madison County Campaign)


  Pearl's Story - You can have something to call your own (realizing the dream of home ownership)



 Elizabeth's Story - Experiencing recovery and finding a way to make ends meeting




Virtual Campaign Kick-Off: Madison Gives United Day



 Learn what "Madison Gives United" Day is all about from 2019 Campaign Chair, Greg Bramwell



Banner Campaign Information

Sponsorshiop Opportunities
Madison Gives United Day logo



2020 Workplace Campaign Options

2020 Workplace Campaign Options Single Sheet


Coordinator How to Guide:

2018 Champions Guide



Pledge Form
Corporate Pledge Form
Campaign Summary Report



IPledge Proposal & Pledge Form


Sample Communications (can be used as email or letter):

United Way Programs Overview

  • Letter outlining programs in the community last year. Send to employees or pull portions of the letter to use in communication.

Campaign Kick Off Announcement

  • (Note from CEO about upcoming United Way Campaign)

Employee Meeting Invitation to United Way Presentation

  • (Note from CEO or Employee Coordinator inviting employees to a United Way presentation/event)

Campaign Progress Update

  • (Update your co-workers on how the campaign is going and remind them to pledge)

Reminder to Donate 

  • (Send in the last day or two of your workplace campaign to remind any final donors to get their pledge forms turned in)

End of Campaign Thank You

  • (Note to say thank you to staff for participating in your workplace campaign. Also provides information on campaign results)

United Way Workplace Committee Recruitment Email

  • (Invite co-workers to be a part of the United Way Planning/Campaign Committee)

Download Word Document with ALL Sample Emails



Click here to view a wide variety of stories on our "Stories" page



THRIVE Network Information

Thrive Network Overview Video from coaches

Thrive Client Interest Card

Interest card as graphics (Right click on each and save as for larger image)


Thrive Network Brochure (PDF)

Thrive Network logo horizontal

Thrive Network logo square


Logos & Graphics:

United Way of Madison County Logo

Live United logo Square

Live United Horizontal Logo

Live United ALONE logo

Thrive Network

Thrive logo


Fun Ideas:

Fun Event and Incentive Ideas

Making Choices Game

Coordinator Tip Card


Miscellaneous Materials:

2018 Annual Report

2017 Annual Report

2016 Annual Report 

Live United Corn Hole Game (contact us if you would like to use for an event)

Contact Information: 

Kim Williams  765-608-3064